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DIGITAL COMMUNICATION & DESIGN

DIGITAL COMM & DESIGN

Bachelor of Arts

The Digital Communication & Design program combines elements of a traditional Communication Studies degree (Social Media Marketing, Digital Journalism, Message Design) with a Digital Design degree (Video & Sound, Digital Imaging & Composition, Motion Graphics). These are the tools necessary to design and deliver messages to an inter-connected world. They are complementary skills, and the combination of the two produces graduates that are productive, insightful, and highly employable.

47 UNITS

15 WEEK SEMESTERS

ROCKLIN CAMPUS

ABOUT THE PROGRAM

Digital Communication & Design is a New Degree for a Digital Age. It’s a Communication Studies program for the new millennium where creativity and technology meet. It’s a place to learn the skills that are indispensable for every organization, every business, and every ministry.

A digital world demands that universities today offer something beyond the traditional Communications Degree— a program that occupies the unique intersection of creative visual content and the contemporary media channels that allow any individual to reach the world through a keystroke or the click of a mouse.

Digital Communication & Design courses will give you the ability to design messages and deliver them to an inter-connected planet. Social Media & Journalism combine with Digital Imaging & Interactive Media to teach skills that are as essential as I.T. in today’s world.

  • Articulate how a variety of careers in their field of study, whether religious or secular, should be influenced by a Christian Worldview, and explain how their field of study is useful in service locally and globally.
  • Demonstrate proficiency in critical thinking and professional writing skills, so as to be able to both produce and consume messages critically, including an understanding of how these skills can be effective across cultures.
  • Create engaging messages on contemporary media platforms, demonstrating the skills necessary for successful employment in the digital/online/mobile world.
  • Understand the research methods and measurement tools used to evaluate the effectiveness of messages of a variety of media platforms.
  • Collaborate with others, both as leader and participant, to produce work of high quality.

Program Concentrations
Digital Design
Digital Media
Journalism
Digital Marketing (Online Only) New Offering

Program Courses

  • Major Courses (9 units)
    • CART101 | The Creative Christian
    • COMM180 | Speech
    • PSYC322 | Small Group Dynamics
  • Core Courses (38 units)
    • ART107 | Introduction to Digital Art
    • DCD101 | Introduction to Mass Communication
    • DCD104 | Storytelling: Analog to Digital
    • DCD201 | New Media, Technology & Society
    • DCD210 | Writing for the Media
    • DCD222 | Digital Workshop
    • DCD340 | Visual Communication
    • DCD380 | Critical Thinking and the Media
    • DCD475 | Media or Design Internship
    • DCD480 | Media, Ethics, and Law
    • DCD498 | Senior Capstone
    • LDRS175 | Career Exploration for Freshmen and Sophomores
    • LDRS375 | Career Exploration for Juniors and Seniors

Digital Communication & Design Concentrations: Students must choose a concentration listed below.

  • Media Concentration (12 units)
    • DCD310 | Writing for Digital Platforms
    • BUS320 | Marketing
    • DCD312 | Journalism in the Digital Age
    • BUS492 | Marketing Research
  • Digital Design Concentration (12 units)
    • ART311 | Video and Sound Design
    • ART331 | Graphic Design I (Digital Imaging & Composition)
    • ART312 | Motion Graphics/Motion Design
    • DCD452 | Interactive Media Design
  • Journalism Concentration (12 units): A 12-unit concentration in Journalism can be earned through a one-semester program studying at a partner university in New York. Students must have completed one full year of education at Jessup before attending the Journalism Semester in NY. Contact Jessup Lead Faculty for Digital Communication & Design for details.
  • Digital Marketing Concentration (12 units)(Online Only)*
      • BUS322 | Social Media Marketing
      • BUS325 | Email Marketing
      • BUS324 | SEO & SEM
      • BUS422 | Digital Marketing Analytics

To view all courses and course descriptions, please see our current Academic Catalog.

In addition to taking the “Journalism in the Digital Age” course on Jessup’s Rocklin campus, students in the Digital Comm Journalism Concentration will spend one exciting semester attending King’s College in New York. Students will experience academic classes at King’s College’s renowned Journalism program, and internship experiences at New York news outlets. Contact Lead Faculty Paul Robins for details on the Journalism Concentration and the King’s College Journalism Semester in New York.

Paul Robins

Lead Faculty

My goal is to see students leave Jessup as great communicators– storytellers– ready for whatever technology comes along in this rapidly changing digital world. – Paul Robins

FACULTY

Paul Robins

Lead Faculty, Digital Communication & Design - School of the Humanities & the Arts

ADJUNCT FACULTY

Scott Fera, J.D.

Adjunct, Digital Communication & Design

READY FOR THE NEXT STEP?

To talk more about your career journey and how Jessup can help prepare you for a rewarding future, connect with an admissions counselor today.

JESSUP NEWS & STORIES

Anthony Barocio just had to meet Alyssa Madsen after hearing her perform a debut original song at Jessup’s annual Scholar Showcase. She was interviewing for the Digital Communication and Design program scholarship and he for Theology and Leadership. After congratulating her while she was in line for ice cream (and…

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Start a conversation with Jessup about who you are, what you want to achieve, and how Jessup may be the right fit for your future.

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